SaaS Application Development — Useful Tips for Startups

January 20, 2025

With the rise of cloud computing and storage services, the demand for Software-as-a-Service (SaaS) has also increased significantly. The popularity of such software is explained by its scalability and ability to solve a wide range of problems in different industries.

This boom in the Software-as-a-Service development market is also explained by the fact that it’s universal, doesn’t require installation, configuration or maintenance, and has a relatively low initial investment, which is essential for startups.

In this article, we’ll try to figure out why you should start working on your SaaS application, consider the pros and features that various business owners and startup founders may benefit from delivering their SaaS solution to the market.

Exploring the Basics of SaaS App Development

SaaS applications or software systems are cloud-based and allow users to connect and use them online. Thus, Software-as-a-Service is usually a web or mobile application hosted in the cloud on the provider’s servers and stored on the service provider’s side, so they take proper care of its operation, security and performance. The provider is also responsible for continuously improving the service after the solution is launched.

Here are a few well-known examples of SaaS applications across domains: Salesforce, Amazon Web Services, Microsoft Office 365, Dropbox, Google Suite, Slack, etc.

The SaaS market was already growing exponentially before the pandemic. But the global outbreak has sparked interest from a wide range of users and businesses. For example, this study shows that the global SaaS market size was valued at USD 273.55 billion in 2023 and is projected to grow from USD 317.55 billion in 2024 to USD 1,228.87 billion by 2032, exhibiting a CAGR of 18.4% during the forecast (2024-2032).






Eugen Gofen
Business Analyst
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The Pros of SaaS Applications

Let’s take a closer look at what makes SaaS app development a profitable solution for businesses, especially small ones. In addition to the growing interest in venture investments we’ve already mentioned, there are a few more advantages of bringing this type of software to market.

Low initial investments

This type of software comes with minimal upfront costs, depending on the chosen development services. The pay-as-you-go model makes it easy for companies to form partnerships and commit to a SaaS plan only as their business grows. With this approach, businesses also minimize the risk of major financial losses.


High security and privacy level

SaaS applications use SSL and TLS encryption to protect data from unauthorized access and to assure the highest safety level for user information. Storing the SaaS application data in the cloud allows companies to protect them from data loss and cyber breach. Most of these cloud services belong to large companies such as AWS, Google, Microsoft and Oracle, which have a reliable cloud infrastructure and all the required resources to ensure the strong data protection for various SaaS users.


High compatibility

With cloud storage and processing, SaaS applications are highly compatible with all operating systems, including Linux, Windows, Android, and iOS. Each SaaS provider also has various options to work with third-party software, including integration with payment cards and CRM systems.


No need for additional hardware and its maintenance

Working with SaaS-solution providers, companies do not need to develop or install complex software, which always requires significant resources for management and maintenance. Also, using SaaS eliminates the need for constant maintenance of equipment elements, troubleshooting and paying for licenses.

Summary

Working with Software-as-a-Service platforms is similar to running a virtual company. This approach allows your business to reach a huge audience of prospects worldwide.

Hence, providing your SaaS-based product for the market is a great investment. But, to ensure your Software-as-a-Service solution will be successful and profitable, you should involve qualified experts from a professional SaaS app development company.

Pavel Zubov
Digital Marketing Expert
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